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PhotoCode what?

Via emarketingblog.co.za

There’s a new trend heading our way…

Cell C is taking mobile phone technology one step further with yet another innovation. By downloading Cell C’s new PhotoCode application powered by BeeTagg, your phone becomes a key to a whole new world of possibilities.

~ Cell C

This new feature takes QR codes to a new level!

BUT WHAT IS A QR CODE?

According to Wikipedia a QR code is a matrix barcode or two-dimensional code, readable by QR scanners, mobile phones with cameras, and smartphones.

Because smartphones is a must-have this season, and almost everyone has a cellphone with a camera, Cell C, together with their partners (YOU, Huisgenoot, People, Sunday Times, The Times, 5fm, MultiChoice and Oppikoppi) has managed to see the possibilities that these so-called QR codes have to offer.

HOW IT WORKS:

First of all, you have to download the application to your phone. This is very easy and fast! Sms your name to 32357 (free for Cell C customers, R1 to MTN and Vodacom), click on the link that will be sent to you, and download!

Secondly, you take a picture of any QR code with your PhotoCode reader.

And lastly, your PhotoCode reader will analyze the QR code and ask you if you want to go to the link that represents that particular QR code. It’s as easy as that!

STILL DON’T UNDERSTAND? HERE’S SOME EXAMPLES:

Via Memeburn

  • You notice an ad for an upcoming gig by a local music star and the PhotoCode printed alongside it allows you to download one of their tracks as a ringtone.
  • You are attending an exclusive new event and a PhotoCode gives you the password to the VIP area.
  • You are in the Cell C store and by snapping a picture of a PhotoCode you can find out all there is to know about any product on the shelves.

imageThis could open up a whole new world to many industries! Some Twitter users have even joined in. When will you join?

For more information, visit Cell C

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